The Nature of Events
Planning for events can be challenging, with rapid last-minute changes that can be disappointing or exciting.
For this reason, the final design direction must have a solid design system with flexible key art so that all touch points are consistent.
Gala website
![ARThritis Soiree website landing page initial view](https://cdn.myportfolio.com/dc2c7d2107330007ec692dc3ffe538a8/6d7b8a86-2ca6-4676-a151-00bd7fa7fa8a_rw_3840.jpg?h=41003b38c2f5b0e5f34c8b2f4a01099f)
landing page above the fold
![ARThritis Soiree website landing page full view](https://cdn.myportfolio.com/dc2c7d2107330007ec692dc3ffe538a8/b58b6222-17db-4734-9169-24f34413b289_rw_3840.jpg?h=a2ed2f65a439f39cc9de5c3de06cef61)
landing page full view
![ARThritis Soiree wireframes](https://cdn.myportfolio.com/dc2c7d2107330007ec692dc3ffe538a8/47e551b6-2bb1-4c57-ba80-47c499156005_rw_3840.png?h=f3ad5570fb405d4365f521520f0133a8)
wireframes
Gala mail invite
![ARThritis Soiree invitation](https://cdn.myportfolio.com/dc2c7d2107330007ec692dc3ffe538a8/7c8c2415-f1f0-415c-93d1-c73814434c67_rw_3840.jpg?h=3b757f183d07ba4c658db051536a7f14)
z-fold invite
Gala program
![ARThritis Soiree program cover](https://cdn.myportfolio.com/dc2c7d2107330007ec692dc3ffe538a8/9c046fca-244b-4477-881f-8c532885faf3_rw_3840.jpg?h=e8ec120d53b2d91ffc8eb2d0d22a039c)
program cover
![ARThritis Soiree program spreads](https://cdn.myportfolio.com/dc2c7d2107330007ec692dc3ffe538a8/b93288f5-93de-4cfa-9909-6309ef30447c_rw_3840.jpg?h=7cad0bcacaf416397f082487a029e485)
program spreads